Blog

Over the past several years, we’ve been working diligently to educate the CPG market on the shortcomings of traditional approaches to identifying, understanding, and acting upon poor on-shelf availability (OSA) to drive profitable revenue growth. Although we’ve been successful in implementing innovative solutions with many leading brands and retailers, most recently related to using highlyRead more

Based on recent discussions with leading CPG brands, it’s apparent that traditional approaches to optimization of shelf facings leave a lot to be desired. CPG category management and sales teams can sell more space with highly accurate shelf data analysis that shows the optimal number of facings by SKU required to optimize on-shelf availability (OSA)Read more

Key Takeaways from the Coresight Research report Discovering Hidden Treasures in Your Supply Chain Data When I saw Pensa Systems featured in Coresight Research’s report Discovering Hidden Treasure in Your Supply Chain Data (sponsored by NielsenIQ) I of course had to take a look. It is a robust research study with an engaging mix ofRead more

Key Takeaways from the Coresight Research report Discovering Hidden Treasures in Your Supply Chain Data The past couple of years have certainly been challenging for grocery retailers. The pandemic resulted in rapidly evolving consumer shopping habits, the acceleration of omnichannel commerce, labor shortages and never before seen supply chain disruptions. Retailers had to adapt, andRead more

Retail media is a really big deal — and getter bigger. According to the Winterberry Group, U.S. retail media spending is forecast to double to $40 billion in 2022. And with the anticipated disappearance of third-party cookies, grocery retailers are poised to extract disproportionate value. But in order to fully capitalize on their media investments,Read more

Grocery retailers and CPG manufacturers are increasingly evaluating new solutions based on Computer Vision (CV) and Artificial Intelligence (AI) technologies – the former being a subcategory of AI that enables computers to process, analyze and interpret visual data – to help staff better manage various aspects of retail operations. From improving demand forecasting to onlineRead more

In the CPG industry, share of shelf has emerged as the key measure that separates winners from losers. As part of the Category Management Association’s (CMA) educational program, we recently hosted a webinar featuring retail expert, co-founder and former CEO of InfoScout Jared Schrieber and Pensa Systems CEO Richard Schwartz where they discussed winning shelfRead more

Key Takeaways from the webinar Shelf Signals: Saving Sales Amidst Screwed-up Supply. Maximizing CPG Revenue in a Time of Constrained Supply and Unconstrained Demand. When 2021 began, not even Nostradamus could have predicted the supply chain disruptions that would come over the following 12 months. I recently had the opportunity to listen to a fascinatingRead more

A Painful Marketplace Reality Nobody likes their products out of stock on the retail shelf.  Not the consumer, not the retailer, not the manufacturer. There are lots of reasons why the shelves these days are missing items. Certainly, supply chain problems are endemic to the world today in times of COVID. And many real-world considerationsRead more

We were at Groceryshop in Las Vegas last week and feel grateful to have been able to reconnect with many of our customers and partners in person for the first time in a long time. Admittedly, it was a bit strange interacting with (or even recognizing) folks when all parties were wearing masks and aRead more